Case overview
I have been working with the Roma Turf Club since 2022.
Together we work on promoting the 8-9 races meetings per year, including the famous Roma Cup.
This is done through email marketing, social media and the local newspaper / publications.
The Brief
- Create a marketing campaign for each race event, that drives ticket sales and increases attendees.
- Create a recognisable visual theme around each event.
- Increase awareness of the Turf Club in general.
- Increases the number of attendees to each event.
The Results
Over the years we have successfully managed to increase event attendance. We have also created a consistent presence of the Turf Club. Because of this, more sponsors have also come on board, which the Club relies on.
Roma Turf Club is a not-for-profit organisation that holds 9 race meetings a year, and these events can range in number from 300 to 4500. Paula provides efficient and creative content for our social media and marketing for these events. In the 3 years that Paula has been providing services to Roma Turf Club, we have found the quality of service to be excellent and valuable to our community and patrons. The Roma Turf Club will continue to utilise Red Panda Graphics & Marketing for all our social media and marketing campaigns in the future, and we would highly recommend her services as she goes above and beyond for our organisation.
