2026 Branding Trends: Ditch the Robots and Get Real 2026 has been… interesting, as far as branding goes. My opinion might be biased as a designer, but I am tired of seeing brands and graphics that are so very clearly AI generated. At Red Panda Graphics & Marketing, I’m all about logos and strategies that…
2026 is sneaking up quickly (or it’s already here depending on when you are reading this). Now’s the perfect time for any Australian small businesses to plan ahead and align their marketing strategies for Seasonal Marketing Ideas in 2026. By leveraging seasonal trends and events, you can engage your audience, boost sales, and strengthen your…
Ever looked at a competitor charging twice your rate and thought, “Hang on… my stuff’s just as good, but I’m not charging that much”? A hard pill to swallow is that it’s not always about having the best product or service (if only it was that easy). It’s about having a brand that makes people…
You probably hear a lot of marketers telling you that you have to develop a marketing strategy, but a lot of times they don’t actually tell you what that even is… A marketing strategy is a plan for reaching a specific marketing-related goal (or goals) in a focused and achievable way. It’s important to remember…
Building a Mail Marketing List plays a central role in your online strategy. Email marketing gives you the opportunity to gain consumers details, and nurture and build trust through regular contact. The decision making for a consumer is a process, and you don’t know what stage your consumer is at when they first see your…
The ongoing debate – should you add prices to your website? The answer unfortunately isn’t as clear as ‘yes’ or ‘no.’ I was recently designing a clients website, and they asked whether or not they should display prices on the website. This is a great question, and is honestly very dependent on the…
A client asked me the other day whether getting business cards is still worth it. Do people still hand them out? And if they do, do they just get thrown away? My answer to this question is, it depends…. It depends on you, it depends on your business and it depends on your own networking…
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