Case overview
A logo and Visual identity design for Toowoomba Produce Supplier, Farmers Fresh Choice. I have been working with Farmers Fresh Choice since 2015.
Over the years I have created a lot of marketing collateral with them, starting with their logo design. We have also worked together on product labels, flyers, and large format banners.
The Brief
Create a visual identity, starting with the logo design for a business that makes and sells home made fermented foods. The brand has since evolved to sell fresh fruit and veg at the Toowoomba Farmers Markets.
The brand needs to communicate an organic, fresh feel.
The Results
With a professional design, Farmers Fresh Choice was able to approach multiple businesses confidently to become stockists of her products. Henryka now supplies many Health Food Stores with her produce.
Large format banners also helps communicate the type of produce on offer at the Farmers Markets.
Paula is very detailed in her work. She helped my create my brand from the ground up and continues to encourage my growth.
