Case overview
A logo and Visual identity design for Toowoomba Personal Trainer Vicky from Boss Fit Training.
A start up package to kick off a new business.
Involvement
- Logo / Visual Identity
- Business Cards
- Letterhead

The Brief
Create a visual identity, starting with the logo design for a personal trainer. The business is run by a strong female, who is a ‘boss babe’, but not feminine.
The logo will be used on business cards and workout clothing and needs to look professional, with a design that clients would be happy to wear as well.
The Results
A bold, cool logo design that stands out. The Monogram can be used in isolation from the main design for Tshirt designs and more.












